About Us

About Us

Align Agency was born out of a need for better fitted, more precise and dedicated marketing services that are invested in the success of female artists in the UK.
We specialise in managing end-to-end marketing campaigns for female artists and their labels in the UK.
We also provide 1:1 artist consultancy sessions to help female artists level-up on all things music marketing.
We exist to deliver authentic, memorable and meaningful storytelling for our artists that will resonate with diverse audiences, drive growth and build loyal and long-lasting connections with global fan-bases in the process.
Our mission is to champion female artists and help amplify their voice, music and message and brand on a global scale.
Our founder Tahnee, is a music marketing specialist with 5+ years experience working with globally renowned businesses such as Sony Music, Live Nation, Warner and Disney.
She has worked on marketing campaigns with talented female artists such as Charli XCX, Leona Lewis, Rina Sawayama and Dove Cameron, and is passionate about developing and executing successful marketing campaigns for talented female artists in the UK and beyond.
Tahnee is passionate about gender representation in the music industry, and her personal mission is to help advocate for and develop the careers of more female artists, and amplify the voices of the next generation of successful female artists in the UK.

Tahnee Shakerley

CEO Align Agency

Get in Touch

Enquire Now

If you’d like to speak to us straight away about how we can help you and your business, you can book a free 30 minute discovery call with us now.

The Statistics

Record Labels

20% of artists signed to 219 UK music labels were women (Gender Gap, 2019)

Award Nominations

100% of the BRITS 2023 Awards ‘Artist of the Year’ nominees were male (BBC, 2023)

Festival Lineups

Only 1 in 10 festival headliners for 2022 were women (BBC, 2022)

Best Selling Artists

Out of the top 10 best selling female artists in this country, only 20% are from the UK (Official Charts, 2022)

UK Single Artists

19% of the top 100 end of year UK singles charts were made by female artists from the UK (Official Charts, 2022)

Dance Music

Only 5% of music from the official UK dance charts was made by women (MixMag, 2022)

The Perception

Some data-driven decision makers might see lack of representation as evidence that female artists aren’t worth investing in.

“Female artists aren’t represented enough in the UK, because they’re either not good enough, or because there isn’t an audience for them. So why not follow the trend?"

What We Think

For us at Align Agency, the lack of British female artists at the top is an indication of a gap in the market - a hugely under addressed business opportunity in the UK music industry.

Our Mission


Align Agency’s mission is to help businesses create more successful female artists in the UK & global music industry.


Through our integrated marketing strategies and campaign planning, Align Agency harnesses the power of female storytelling and builds brands that audiences can see themselves in and who they are inspired and empowered by.


We aspire to help businesses strike while the iron is hot and take advantage of the opportunity to better connect their female artists with ravenous, untapped audiences - building long term music careers in the process.